Winery Lane

Winery Lane is building a direct to consumer subscription box business for premium wine in China. It is our mission to showcase the best that the world of wine has to offer to the emerging middle-class millennial wine lovers in China. A cohort that we believe will be in excess of 100 million within ten years and who approach wine in a very different way to older generations. We are keen to source wines that have an interest, stories to tell, are fantastic representatives of variety and region, offer great value for money, and, above all, are delicious to drink.